Posts Tagged ‘Marketplace’


Only Losers Cut Their Prices

Only Losers Cut Their PricesGuest Post: by Mark Hunter
In today’s marketplace, offering discounts seems to be the number one technique people are using to try and get business. Management has bought into the age-old argument that the only reason their salespeople can’t sell more is because their price is too high. It’s time to put [...]

Don’t be Dopey – Copy Disney!

Don’t be Dopey – Copy Disney!Guest Post: by Neil Stafford
The best marketer I have come across is Walt Disney and he used 5 simple strategies that anyone can employ. It’s about consistency, a good plan, and then practice to make it perfect.
Marketing is essentially all about the four P’s: Product, Promotion, Price and Placement. With [...]